Brainstorming Tips | Explore

Week 1 – 2

Watch the ‘How To’ Video

Build a great team

1. You can fly solo, but Harvard researchers have proven that the more diverse minds working on a problem, the more likely the problem will be solved.
2. Your team should ideally be between 2-4 people. This size will help make co-ordinating schedules or making decisions easier.
3. Collectively identify your skills and passions and delegate roles from the start. This way, everyone knows what they’re responsible for. (Who’s the leader, the organiser, the creator, the enthusiast?)
4. Dedicate a space to meet, brainstorm and create.
5. For the best results, encourage and respect each other’s strengths and different perspectives.
6. Remember, it’s the passion, energy and cohesion of the team that will make the development of an idea successful.

Create a plan of action

1. First identify the challenge – ask lots of questions to make sure you understand what it’s asking
2. Define your audience
3. Make a calendar of meeting times, goals, actions and deadlines.

Start your research, look for inspiration everywhere…

1. Get on the web
2. Set up formal interviews with experts or mavericks. Prepare your questions first.
3. Take to the streets and informally interview/survey strangers (always ask for permission to record them)
4. Look for precedent, take notice, identify opportunities
5. Keep track of your insights and findings – document, draw, photograph, video
6. Explore, adventure, gatecrash….immerse yourself in the given context.

Now go to Week 3: Experiment